History

Asia Hotel Art Fair provides a new concept of an art fair which is especially curated for exhibitions within the hotel room setting, instead of the traditional gallery or white cube space format. The exhibitions, which utilize beds, windows, and bathtubs of five-star hotel rooms, are one of a kind. This new concept of displaying artworks evokes a homely environment for guests to imagine a variety of artworks in their respective homes.

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history

Asia Hotel Art Fair Seoul 2016 (referred to as AHAF SEOUL 2016) was held at JW Marriott hotel in Banpo Seoul from August 25th to 28th Aug. secure sixty rooms (booths) on the 8th, 9th and 10th floor with banquet hall approximately 12,000 visitors visited the site for 4 days and it was a great success. A total of 46 galleries and 9 sponsors were able to present about 2,000 works of art 300 domestic and foreign artists participated through the special exhibition. AHAF SEOUL 2016 participating 8 different countries South Korea, Japan, Taiwan as a main stream of Asia along with the United States and France has earned its place in the industry summit and has an opportunity to grasp trends of domestic and foreign Art market at a glance.

Go to AHAF SEOUL 2016 Website →

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AHAF SEOUL 2015 opened at the Conrad in Yeouido, and proposed a new solution to overcome the limited space of hotel guest rooms and short duration of the event. This year’s event took a step further from the expected 50 guest rooms on the 14th, 15th, and 16th floors of the Conrad Seoul, and employed the use of the entire 6th floor studio. ‘The A Space on the 6th floor’ became occupied as a WHITE CUBE SPACE used for expanding the scale of special exhibitions, which garnered positive response by introducing diversity and new horizons to the original hotel art fair format.

Go to AHAF SEOUL 2015 Website →

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Asia Hotel Art Fair Hong Kong 2015 was held in the Kowloon Peninsula for the second time and showcased large-scale installations
and sculptures in areas within Harbour City, the largest shopping mall of Hong Kong, to expand the event venue. This event hosted 73 galleries from 10 countries, with approximately 5,000 works of art, including those of 3D sculpture artist Yuki Matsueda and edition pieces by environmentalist artists Christo & Jeanne-Claude.

Go to AHAF HONGKONG 2015 Website →

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Asia Hotel Art Fair Hong Kong 2015 was held in the Kowloon Peninsula for the second time and showcased large-scale installations and sculptures in areas within Harbour City, the largest shopping mall of Hong Kong, to expand the event venue. This event hosted 73 galleries from 10 countries, with approximately 5,000 works of art, including those of 3D sculpture artist Yuki Matsueda and edition pieces by environmentalist artists Christo & Jeanne-Claude.

Go to AHAF SEOUL 2014 Website →

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Cooperated with Harbour City, Asia Hotel Art Fair Hong Kong 2014 broadened the spectrum of exhibitions by placing artworks
all around Harbour City to engage art in everyday life. Through cooperation with the Harbour City and Marco Polo Hongkong Hotel, 70 notable galleries from all over Asia, including Hong Kong, China, Japan, and Korea joined together to present over 5,000 works of art. AHAF Hong Kong 2014 was held from February 28th to March 2nd in Marco Polo Hongkong in Kowloon, which was the first commercial art fair held in the area outside of the Central. In addition, “Beyond the Space” exhibition, which included mega-installations, sculptures, paintings, and photography, was introduced in various places within Harbour City from February 19th to March 9th. “Beyond the Space” garnered positive critique, one of the most notable being that AHAF had overcome spatial limitation to make progress.

Go to AHAF HONGKONG 2014 Website →

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AHAF Seoul 2013 was held in the newly opened Conrad Seoul. Conrad Seoul, being connected to the International Financial Center Mall Complex, AHAF sought the possibility of extending the exhibition to a familiar and daily setting. Holding the exhibition “An Invitation to Indigenous Land” in the IFC complex during the month of August, AHAF had aimed to provide the public with a casual surprise throughout their regular days in the mall complex and encountering a piece of artwork integrated into various spaces of the mall.

Go to AHAF SEOUL 2013 Website →

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Upon changing the title of the event to Asia Hotel Art Fair, AHAF Hong Kong 2013 focused on introducing Korean artists, especially photographers, to the Hong Kong art scene. “Beyond the Authenticity,” consisting of five separate exhibitions of “Self-portrait” by Ahn Jun, “Existing in Costume” by Bae Chanhyo, “The Costume of Painter” by Bae Joonsung, “New Photographs” by Kim Dongyoon, “Long Moment” by Roh Sean, introduced the works of emerging artists of photography, working and experimenting with the medium of photography. Rather than staying with the traditional method of photography, these young artists have experiments within and beyond the boundaries of the medium.

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WESTIN CHOSUN, the venue for AHAF Seoul 2012, is one of the oldest western style hotels in Korea. Corresponding with its history, the subject AHAF Seoul 2012 was Orientalism and its evolution. The exhibition “DILLUSION” by Lee Lee-Nam and Flower from Far East by Cho Young-Nam garnered many favorable compliments from the public.

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Returning to the Mandarin Oriental, AHAF Hong Kong 2012 focused on establishing the fair in the Hong Kong art scene. The number of participating local Hong Kong galleries increased, and AHAF Hong Kong 2012 enjoyed the most diversified pool of participating galleries, including Hong Kong, Korea, Japan, Taiwan, Singapore, and other parts of Asia. Sponsored by the Hong Kong Tourism Board, AHAF conducted the exhibition “Hong Kong in My Mind,” which invited artists outside of Hong Kong and express Hong Kong through their art.

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AHAF returned to the Grand Hyatt Seoul for the second time. Expanding the innovative display concept of hotel art fair, which enables the visitors to visualize the artworks in the homely setting, AHAF had collaborated with BAO project group, consisting of four young furniture designers. The hotel rooms, compared to the white cubed walls, allowed a more accessible and friendly environment for the public to experience this new and different medium.

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The second time returning to Hong Kong, AHAF was held in the most historic and celebrated hotel in Hong Kong, The Mandarin Oriental. To promote the Asian art scene, AHAF had gathered Kim Joon, Jao Tsung-I, and Kozo Nishino from Korea, Hong Kong, and Japan, respectively, for an AHAF special exhibition.

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AHAF had established itself as the leading hotel art fair in Seoul, holding the 4th edition in one of the most prestigious hotels in Korea, The Shilla Seoul. With continuous support and attention not only from the art scene including galleries, collectors, but also from the general public, AHAF proved the hotel art fair as a new established venue for exhibiting art. Furthermore, AHAF was established as a biannual international fair, holding shows in Seoul and Hong Kong. The most notable exhibition was “The Adventurers of Images,” curated by Sanda Haruo, an art critic and one of the members in AHAF’s Organizing Committee. This exhibition represented Japanese artists leading the contemporary art scene of Japan, such as Yayoi Kusama, Yasumasa Morimura, and Yoshitomo Nara.

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Hong Kong being one of the biggest and busiest Asian cities for both the art and business, AHAF had taken the challenge to launch the third edition of AHAF in Hong Kong. AHAF first introduced the concept of hotel art fair in Hong Kong, and successfully established this new concept in the Hong Kong art scene.

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Understanding the hotel as a possible new art fair venue, AHAF newly launched the Seoul edition in the summer of 2009. The first venue chosen in Seoul was the Grand Hyatt Seoul, located in the heart of Seoul, overlooking the Han River. The Seoul edition gained heated attention from the media and the public, attracting over 9,000 visitors over the course of three days. The second edition of the event was also noted for its adequate balance between the commercial and artistic content. The solo exhibition of Lee Ufan, a leading Korean contemporary artist, was held by the title “Communication and Relational Aesthetics.” Furthermore, the Young Artist Contest was first conducted to encourage and stimulate the young artists of Asia to participate and present their works in international art fairs. Celebrity artists such as Zio Minky, Yoo Naul, and Han Jemma, attracted publicity and made the event more comfortable and accessible for the general public to breach into the art scene.

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Spearheaded by the Asia Art Net Committee to promote active conversation and communication in the Asian art scene, the Asia Top Gallery Hotel Art Fair (AHAF) celebrated its inaugural year in 2008 at Hotel New Otani, Tokyo. Joined by 71 galleries from Korea, China, and Japan, the first edition of AHAF attracted nearly 3500 visitors over the course of three days.